Building Blocks of Public Relations

Amy Last week we talked about the differences between advertising and public relations. But do you know how the elements of public relations come together to create a successful PR campaign? According to Apryl Duncan,...

Blog Your Way to Web Success

Tiffany It’s pretty clear that we feel confident of the many benefits of blogging here at Mad4Marketing, which is why you’re reading our blog about marketing right now! Creating a blog on your website is a valuable way to gain...

Advice You Can’t Put a Price On

Elyse What happens when the rules of marketing get thrown out the window, and creative minds go in a new direction? What if instead of buying media and selling a client’s products, marketing agencies say: ‘Let’s...