Marketing Stunts

Elyse At Mad 4 Marketing, we’re always wary of resorting to gimmicks when we’re building a campaign for your business. Although it can be fun to come up with extremely creative and off-the-wall ideas to help you...

Affordable Marketing Is Not A Myth

Elyse Just because you want to take your business to the top of the charts as soon as possible doesn’t mean you need to spend a small fortune to do so. But as is the case in most situations, saving money may require some...

Networking Etiquette – Part 2

Elyse Last week, we talked about three important rules for interacting socially at business events. But what about when you’re ready to get the job done – that is, exchanging information, talking about your brand and...

Networking Etiquette – Part 1

Elyse Summer’s a popular season for conventions, trade shows, seminars and meet-and-greets. All of these are wonderful opportunities to get to know your industry peers, potential clients – and yes, even competitors. You may...