Atlantis University was focused on providing business degrees for international students, but when they received approval to offer financial aid they wanted to attract local students in Miami. Mad 4 Marketing needed to convey the school’s respected reputation for enrolling only top tier students, while creating awareness and preference in the very competitive local market.
Campaign Elements Include
- Bus Wraps
- Metrorail Wraps
- Billboards
- Broadcast
- Digital Ads
- Social Media
- Video Displays