This Holiday Season, Give Presence

The holidays are a busy time a year. That’s true for everyone, but perhaps especially true for marketers who are trying to capitalize on end-of-year spending from both corporations and individuals.

Spring Cleaning Your Marketing – Part 2

Last week we started talking about the importance of looking at your marketing plan in March. If you’re cleaning up everything else in your life, why not tag on the very important task of seeing if your winter goals are still holding up as the seasons change? For starters, this is a great time to […]

Seasonal Marketing: Fall and Winter Holidays

Labor Day just passed, which means we’re about to tumble through the holidays and wind down the remaining months of 2011. And although you may not be picking out place settings for your Thanksgiving dinner just yet, it’s impossible to ignore these upcoming occasions – especially since retailers are only too happy to move their […]